Countdown 30 Days! Global Food Industry Gathers in Guangzhou!
中食展®广州2025Food2China Expo, Co-located with GlFlF, wine to China Expo will be held from September 25–27, 2025, at the Guangzhou Canton Fair Complex (Area B). Organized by authoritative institutions such as the China Council for the Promotion of International Trade (CCPIT) Guangzhou, the Guangdong Imported Food Association, and Stellar World Exhibitions (Guangzhou) Co., Ltd., the expo is expected to attract 1,000+ exhibitors from 40+ countries and regions.
As the premier food industry event in South China, 中食展®广州2025Food2China Expo serves as a platform for global food brands to showcase new products, expand distribution channels, and enhance brand visibility. With the theme "Food2China Expo: Serving China’s Food Industry", the event leverages Guangzhou’s trade advantages and the Greater Bay Area’s economic strength to facilitate global food trade and innovation.
Notes ：
1. Admission Requirements: The exhibition implements a real-name system. Please register in advance and bring your valid ID card (for Chinese citizens) or passport (for foreign citizens) for entry.
2. The electronic voucher obtained after successful registration is for the registered person’s exclusive use only and shall not be transferred or lent to others.
3. Eligibility for Entry: This exhibition is open to professional visitors only. Visitors under the age of 18 are not allowed to enter.
中食展®广州2025Food2China Expo Information
Exhibition Hours：
- Thursday, September 25, 2025，09:00 - 17:00
- Friday, September 26, 2025，09:00 - 17:00
- Saturday, September 27, 2025， 09:00 - 14:00
Exhibition Venue：
Hall B, China Import and Export Fair Complex (Canton Fair Complex)
Address: No.382 Yuejiang Middle Road, Haizhu District, Guangzhou City, Guangdong Province, China
Note
For foreign visitors, "valid ID card" in Article 1 may be replaced with a passport or other government-issued valid identification document to comply with international entry verification standards.
"Premium": A Global Food & Beverage Showcase, Staging a World Feast for the Palate
With the 中食展®广州2025Food2China Expo approaching, it will gather numerous national and local government exhibition groups, as well as distinctive delicacies from various countries and regions, presenting a strong lineup of cutting-edge product categories. Everything from snacks, imported food, coffee & tea, green agricultural products, prepared dishes, spirits & wines, dairy products, baked goods to frozen meat—including the debut of global premium products—will be available, each with its unique charm.
The international exhibition groups boast a strong lineup: nearly 20 countries such as Canada, Australia, Turkey, Spain, Belarus, the Philippines, Iran, Singapore, South Korea, Malaysia, Vietnam, and Thailand will make a splendid appearance with their regional specialty foods. Domestic exhibition groups are equally impressive, covering over 20 provinces and cities across China, including Guangdong, Sichuan, Ningxia, Guizhou, Yunnan, Harbin, Wuhan, Chengdu, Chenzhou, Sanya, Yongzhou, Huaihua, Hohhot, Qingyuan, Shaoguan, and Meizhou. They will bring diverse and flavorful cuisines, creating a full-category "premium showcase" ranging from source ingredients to deeply processed products, enabling buyers to connect precisely with local high-quality food suppliers.
In addition, leading brands in the food industry chain such as Lingnan Group, Zhujiang Brewery, Zhimeizhai, Xinbaotang, Saigon Coffee, Taimei Tea Industry, and Ludi will gather here, presenting more premium and popular products. This will comprehensively demonstrate the richness and diversity of global food and beverage culture, offering visitors a delightful global culinary journey.
"Professional": Aggregating Omni-Channel Professional Buyers, Building an Efficient Business Matching Link
This year’s 中食展®广州2025Food2China Expo is expected to attract over 40,000 professionals from around the world to attend the exhibition, covering the procurement needs of all product categories. In terms of channel integration, it connects offline omni-channel sourcing including import and export trade wholesale, distributors, supermarkets & retail stores, catering, e-commerce, and community group buying. Online, it collaborates with food-related influencer teams to build a "traffic matrix". During the expo, it will simultaneously launch "exhibition live broadcasts + product tastings + limited-time orders", realizing a business closed loop of "offline experience → online seeding → instant ordering" and significantly improving the efficiency of brand reach.
"Practical": Driving Trillion-Yuan Order Conversion, Building a Full-Link Business Closed Loop
Different from the limitation of "short-term gathering" in traditional exhibitions, this expo takes the "365-day B2B service system" as its core, building a full-cycle empowerment system covering "pre-expo, in-expo, and post-expo". Combined with cross-border compliance guarantees, it promotes the efficient conversion of orders from "intentions" to "implementation".
Before the expo, the "F2C VIP Buyer Program" will be launched to pre-lock the procurement needs of core channels such as Vipshop, Metro, Qian Dama, and Miniso, matching "accurate potential customers" for exhibitors. During the expo, "1V1 Reverse Procurement Meetings" and "domestic and international special business matching meetings" will be held, focusing on segmented categories to promote the rapid finalization of orders within 72 hours. After the expo, through private domain community operation and 1V1 accurate matching of procurement needs, an "long-term supply chain network" will be extended to solve the pain point of "post-expo disconnection" in traditional exhibitions.
Furthermore, the China Customs Brokers Association provides full-process consulting services on cross-border customs clearance compliance and tariff optimization solutions, ensuring unobstructed access for exhibitors from "origin to shelf". It comprehensively drives the conversion of trillion-yuan-level orders and brings tangible commercial value to participating enterprises.
"Integrated": Empowerment through Culture + Traffic Support, Dual-Driving New Growth in the Food & Beverage Industry
The expo breaks new ground with "culture + food & beverage", leveraging three characteristic exhibition areas and nearly 20 competitions and forums to integrate local landmarks, international premium products, and traditional cuisines into modern consumption scenarios:
The Local Famous Products Area transforms "high-quality agricultural goods from the fields" into "urban premium products" through cultural stories and modern packaging;
The Imported Food Area gathers specialty foods from dozens of countries around the world, covering categories such as snacks, dairy products, alcoholic & non-alcoholic beverages, and meat & aquatic products, with both cultural display and business matching functions;
The Guangdong Baking Workshop Area innovatively interprets Lingnan’s baking culture.
Moreover, a series of exciting competitions will be held, including the 3rd Asian Pastry Young Chefs Challenge, Asian Youth Art Baking Challenge (Individual Competition), Durian Delicacy · Dessert Challenge (Individual Competition), 2025 World Coffee Blending Championship Trials（WCBC™）, and the 3rd National Industry Western Pastry Skills Competition "Sanhe Cup".
The expo also provides million-level traffic support. It is expected to collaborate with more than 200 cooperative media outlets, achieving online and offline exposure through multiple channels such as TV, newspapers, and the internet. Combined with social media topic operations, it offers new opportunities for exhibitors’ brand promotion.
From September 25 to 27, 2025, 中食展®广州Food2China Expo, with the core value of "securing China’s food supply", will transform the open gene of this millennium-old commercial city into a powerful engine for the upgrading of global food and beverage trade. Here, global premium products will make stunning debuts, omni-channel buyers will connect accurately, trillion-yuan order conversion opportunities will emerge, and food & beverage culture will blend deeply with industrial innovation! We sincerely invite global food and beverage enterprises, professional buyers, and industry peers to attend this grand feast, share business opportunities, and create brilliance together!
